A couple of weeks ago we broke the story of the first ever music video made in a multi-million dollar MRI machine, which was picked up by our colleagues at the BBC, TheVerge and Gizmodo and went on to grab 250,000 views in just 2 weeks. Sivu’s Better Man Than He is an awesome debut single, and it helps that I know James personally, and he’s a great guy.
Another person who also seems equally awesome is Dr Marc E. Miquel, the cool dude who allowed Adam and James to make their video in his research time at St Bartholemew’s Hospital in London. Not content with being the hippest doc in the business, he’s now proving to be the geekiest, having posted an amazingly detailed How To on his website.
His Making of The Video runs through all the steps you need in order to capture and create your very own MRI music video. The good news is James wasn’t exposed to anything dangerous during the recording, so everyone claiming that it was dangerous should probably be quiet. Here’s James prepping for the
Apparently the whole procedure involves quite a lot of work, a ‘Darth Vader’ helmet and oodles of patience. It also involved James singing oh his back with his head tilted back at an angle which would embarrass a parakeet. Needless to say it took a fair few takes, and more time than it should have, to capture the final footage, as you can see in the video below.
The footage was then handed over to awesome director Adam Powell, who added his magic to produce the final result. So there you have it, a step by step manual for your next music video project. Now all you’ve got to do is find a friendly local hospital, plus a couple of helpful physicists and you’ll be good to go.
Oh and don’t forget to put the CLEFT charity on your list for next time you feel the need to donate to a worthy children’s charity.