Once upon a time there was an amazing mobile phone company, which led the world in the quality, technology and robustness of its products. Then along came a nasty man with a black polo neck shirt and took it all away from them.
Now that company is adrift, and producing products which may still be good, but no-one really cares. Except those with no money. Behold the Nokia 100, selling in the UK for £4.99 with no contract required (and you can apparently get a cash back on that if you know where to look).