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Crowdsourcing comes of age?


cambrianhouse small Crowdsourcing comes of age?

CambrianHouse.com. OK, so they’re Canadian, they’re trying very hard, and they appear to be full of the kind of earnest integrity that is missing from many other current start-ups. What’s the beef? It’s basically an ideas incubator a la Open Source with cash prizes, and there are a couple of very cool twists. First the community decides on whether an idea goes forward, and then, if it gets to market, everyone who has helped out along the way (i.e. inventor, copywriter, coder, logo designer etc) gets a share of the profits. I like it a lot and hope that it really takes off massive. Why? Because they’ve clearly thought it out, the royalty scheme looks cool and the fact that they’re giving money to good causes as well is the icing on the cake. Let’s see what happens shall we? My only caveat is that a lot of the ideas will probably not be suitable for commercialisation, which might turn off hungry contributors in the long run.

 When building our community, we need to show our intent towards the kind of a community we want to live in. Do we want an Orwellian community full of exhaustive checks and balances where big brother is looking over everyone’s shoulders? Or do we want a community that believes people are inherently trustworthy, and will do the right thing? For us, the answer is obvious. Acting as if people are trustworthy is our way projecting good positive karma back into the community.

 Crowdsourcing comes of age?

Red – who has written posts on The Red Ferret Journal.



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