I’ve been playing with Geni for a few weeks and it’s amazing. Forget about all those social networking apps and mySpace clones, this is the single most sticky, viral and pervasive application I’ve yet come across on the Web. Period. It’s nothing more than a family tree app, but it’s designed to be so easy to use and so simple to share, that it sucks you in before you realise. You see every time you add a family member and their email address, it automatically emails them to ask them to add their group to the tree. I started with 5 immediate family and within weeks it’s shot up to over 200 people spread across the world.
There are a number of great things about the application (like the sharing of photos, the automatic birthday reminders and the description of how someone is related to you – so that’s what a first cousin twice removed is? – etc) but suffice to say that many people will just enjoy the photos and links on the main tree page. I suspect that the company is stretching resources to keep up with demand because the site gets slow as molasses at times, but this is one application that could really rock the Web big time once it really takes off. Check it out for yourself.
Geni lets you create a family tree through our fun simple interface. You can expand your tree by adding relatives’ email addresses. They will be invited to join your tree and can add other relatives. Your tree will continue to grow as relatives invite other relatives. Each family member has a profile which can be viewed by clicking their name in the tree. This helps family members learn more about each other and stay in touch. Family members can also share photos and work together to build profiles for common ancestors. Geni is private. Only the people in your family tree can see your tree and your profile.