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Cha-Cha – human and machine search returns to Web 2.0


ChaCha has been getting a fair bit of press recently. It’s a standard search engine with a twist, in that there’s an option to get help from a live human if you’re having trouble finding what you want. Goodness knows how this is going to scale, and to be honest it looks more like a marketing puff than a real long term product, but they’ve just scored a lot of VC cash, so watch that space as they say. Colour us sceptical (especially since sign up seems to be broken).

 LIVE GUIDED SEARCH – Instant search not cutting it? One click hooks you up with a live ChaCha Guide. A real person that will ask you questions, understand exactly what you want, and send you results that are dead-on. Computers can’t do that. It takes a community of people who are motivated to help you get the answer you seek – no matter what it takes. The brainpower behind ChaCha. The next generation of search engines is here. And it’s all about people. So lets ChaCha.

Red – who has written posts on The Red Ferret Journal.

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