Er..someone just paid $41.00 to hire an imaginary online girlfriend on eBay. No kidding.

Sad? Yep. Freaky? Definitely. Genius marketing? Absolute-aroony.

‘Are you tired of your friends/parents hounding you about not having a girlfriend?? Just email me with details of when and where we met (be as creative as you want…I’ll play along!) and things I should talk about and you will receive one letter a week for a month, including a picture to put by your bed! ‘