AdReady. The latest in a growing line of do-it-yourself advertising services. We’ve already talked about this DIY advertising genre before, as well as WipBox and Spotrunner, so this sector is obviously filling some sort of need. This is the first time I’ve seen banner ads covered though, which is an interesting twist. I’m not a great fan of this cheesy type of animated advertising in general, it’s not exactly top notch creativity at work, although to be fair some of their click-through rates are pretty impressive. Take a look if you’re in the market to do some cheap, fast online advertising.
With AdReady’s Performance Ad Library, advertisers begin their campaign by creating ads instantly based on an extensive selection of field-tested creative concepts. AdReady then enables customers to run targeted campaigns with publisher partners that include Google, Yahoo’s Right Media and AOL’s Advertising.com. AdReady not only offers detailed reporting on campaign results, it provides insights that allow advertisers to maximize their returns on their marketing dollars in only a few clicks.