The Emergency Teddy Bear. From the ‘let’s make it useful’ dept. Why just have a teddy bear hanging around, when you can stuff it full of useful emergency bits and pieces like a radio/light, batteries, blanket, survival tip books, cell phone charger and the like? No reason at all. Clever Japanese. $149.00 in Yen-u-lar.
Video at http://tvinjapan.com/blog/2006/11/28/an-entire-earthquake-preparedness-kit-in-a-teddy-bear/