This is Broken is a web site devoted to cataloguing broken company offerings. ‘A new project to make businesses more aware of their customer experience, and how to fix it.’
Basically if you see a corporate process that is broken (rather like the naff sign-up that is required before you can even find out about the wee-mee service below) then you can post it into the site and hopefully this will prod the company into fixing the problem. Geddit?