I was all set for the merchandising tie-in extravaganza that would accompany the next Harry Potter movie which opens worldwide today. And what have we heard?
With Harry and the Gang getting older and the story getting darker there’s almost nothing for kids, toy-and-gadget-wise except prop replicas and clothing. The Harry Potter and the Half Blood Prince video game is a bit of a washout and even Lego has abandoned this year’s movie. I suppose drinking potions, fighting zombies, and wanton death and destruction doesn’t really seem like Lego’s cup of tea. Sorry kids, maybe next year … but I very much doubt it.