general posted by

PlayLouder.

The PlayLouder MSP ‘is the world’s first ISP network to license from music companies the right for its subscribers to download and stream music from other subscribers.’

Anyway I think that the idea is to charge a file sharing subscription and then let kids swap a specially licensed selection of music at will across the ISP’s broadband network. The big question is why would anyone want to pay up for this? What with Napster relaunching, and iTunes coming to Windows and all the rest, I’m starting to get dizzy.

The MSP stands for Music Service Provider, which is a bit unfortunate in that the first company to use that moniker commercially was the original MP3.com service under Michael Robertson. I hope the MP3.com lawyers aren’t reading this, because that could be rather an inauspicious start.

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