OK, plug your normal telephone into this little SIPAdapter box, and then plug the box into the Ethernet socket of your broadband modem and you’ll be able to make free VoiP phone calls to anyone in the world with the same adapter attached. No call charges, just $149.99 for two adapters.

It’s not ground breakingly new, but the idea is to make it easy for anyone to set up a free global phone connection without fiddling around with PCs, software etc. You can also buy your own SIP number!