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Stickk – achieve your goals by agreeing to a commitment contract


Stickk is a free online service that is designed to help you achieve those nagging goals that always fall by the wayside once life intervenes. You know the sort, stop smoking, lose weight, marry Brad Pitt. The idea is you set up the goal and then commit to it through a signed contract with the site. To make it even more binding, you can add a financial element to the contract, which goes to a nominated person or charity via Paypal if you fail to achieve the goal. Scared yet?


The interesting Web 2.0 stuff comes in the form of a personal journal and a support group you can nominate to cheer you on, as well as the public nature of the Stickk community who will be looking at you and jeering or cheering as you log your progress on a daily or weekly basis. You fill out a pretty detailed commitment contract at the beginning of the goal setting, and the money is deducted by the service immediately, so there’s no going back if weakness overcomes your scruples. And you can’t cancel the contract except through ill health, so don’t even think about it, OK?

You know what? It just might work!

  On stickK, you draw up an official commitment contract that binds you to achieving a personal goal, be it big or small. By agreeing to this contract, you publicly state your goal and commit to achieving it. Or, if grand public pronouncements aren’t your style, you can tell only people you select. Either way, you’ve committed to a goal and people know about it – so now it’s your reputation at stake! To make you accountable as you work toward your goal, you file weekly reports on your success. (And don’t even think about lying — because you appoint someone you know as a “referee” to verify the accuracy of your reporting!) You also enlist as many Supporters as you’d like to encourage you, via the website, every step of the way. If being part of a group gives you momentum, you can join a community of people on the site who are working toward the same goal as you (this feature will be ready in February). To keep yourself focused throughout your adventure, you record your progress – daily — in a personal journal.

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