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VOD alert.

Mmmm…so apparently video on demand services are about to spring into glorious technicolour reality here in the UK Real Soon Now via the NTL cable service. Should be fascinating, unless you’re a video rental shop.

‘Movies on Demand is ntl’s pay-per-view service and is like having Blockbuster in your living room. You’ll be able to view films whenever you like and have access to them for a 24 hour period. You’ll also have complete control over the film in the same way that you do a DVD (pause, rewind and fast forward).

Movies on Demand will have all the recent titles you’re used to seeing on Front Row as well as hundreds of additional titles. At any one time you’ll have up to 500 titles available to view and there will be new titles added every week. The intended price for a recent release is 3.50, The intended price for a non-recent release is 1.99..

As well as Movies on Demand (pay-per-view) there will also be a subscription movie service that will offer 250 films a month. Instead of paying each time you want to watch a movie, you would be able to access as many titles as you want in any month, for a set monthly subscription. The only movies that would not be included in this would be the most recent releases.

ntl is also offering a free On Demand product called ‘Catch-Up TV’. Catch-Up TV will offer the most popular programming from the past week – so if you’ve missed a programme you’ve got a week to catch up. ‘

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